DAB chip sets seen gaining hefty share of mobile TV market(二)

Broadcasting broadcast technologies

Eureca Research predicts that MMBS growth in Europe will be led by DAB-IP and T-DMB services, initially using shared capacity on existing DAB networks, with new DAB networks dedicated to MMBS becoming available in 2006 and 2007. In the medium to long term, the terrestrial MMBS landscape will consist of numerous smaller capacity DAB networks (many offering free-to-air services) and one or possibly two higher capacity DVB-H networks per country.

Mobile broadcast technologies will also be incorporated into a number of non-phone consumer devices such as personal music players, portable video players and mobile PCs.

"All new personal music players will be wirelessly-enabled by the end of 2010, and the majority of these will be equipped with DAB technology" said Owen. The first personal music player capable of downloading music from a DAB broadcast stream will be launched in early 2006. "Radio broadcasters are well positioned to capitalize on the boom in music downloads and this could become a significant market opportunity for the radio industry."

The recent launch of Apple''s video iPod could kick-start the market for portable video players and video download services. PVR vendors are preparing to launch a range of portable players which can be connected to a PVR via a USB link, and which would enable pay-TV subscribers to download stored content to a portable device for viewing on-the-go. These devices will increasingly become equipped with a variety of MMBS technologies such as DAB-IP/T-DMB and DVB-H.

The report also provides a detailed analysis of spectrum availability in Europe and overviews of MMBS trials and commercial services.

A key feature of the report is a 35-page review of the global roll-out of digital radio — both terrestrial and satellite — detailing how existing digital radio networks are being used to deliver multimedia content, and how digital radio broadcasting can be used to offer mobile TV and music downloads services with minimal investment in network infrastructure.